Toyota Rewards Employees with MP3 Players

Toyota's three American manufacturing sites, Kentucky, Indiana, and West Virginia recently celebrated their 20th, 10th, and 10th anniversaries, respectively. Perfect attendance employees (nearly twenty thousand) received portable mp3 players as a thank you for their dedication. Along with these players was an audio retrospect for each year of the manufacturing plant's life. Tom Martin narrated this interesting yearly flashback that included historic moments, entertainment tidbits, period music, and soundbites from past Toyota events.

Laura Newsome of Meridian produced and managed this mammoth project, and Neil Kesterson of Dynamix produced the audio soundtracks.

Listen to a sample of Toyota Motor Manufacturing Indiana's retrospect here.

Visit Meridian Communications here.
UA-25904086-1 GSN-354889-D